People meet a product through a long chain of moments, from their very first awareness to their last reply and beyond. Those moments get built by separate teams working on separate briefs, and so, the person on the other end is left stitching together an experience that was only ever designed in pieces.
USERTOUCHPOINTS works in the space between those moments, gathering the small signals a journey gives off, giving them a form a team can see and argue over, then weaving the pieces back together until the journey reads as one thread from the first moment to the last.
A couple of products underway, which will be on the website soon. Until then, if you have questions, feel free to email.
